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Fifty Years Making Bus Uniforms

Tuesday 29th of September 2009 11:44:08 PM

Many uniforms worn by workers consist of embroidered t-shirts or polo shirts. But there are other uniforms that have a long tradition of a particular kind of styling. A classic case is the uniform worn by some bus drivers. The bus uniforms have not changed much over the last 5 decades and are almost iconic. Just ask Theresa Stowe who works at a company founded by her late husband named Gellco.

The company is celebrating 50 years of business in Tulsa, Oklahoma and began by selling uniforms to Greyhound bus drivers. The company was founded in 1958 and has been making bus driver uniforms and letter carrier shoes since then. In addition, the company also sells sturdy clothing and shoes to industrial workers. Ms. Stowe said, “My husband started with one shoe sample. Eventually we had one wall in our bedroom filled with boxes. I would unfold the shirts, sew the bus labels over the pockets, fold them and put them back.” Her son is now owner of Gellco and he said, “We thought we had a great selection, but had we known what was to be the case down the road—when our 20 styles became 200 styles and our branded offering went from two or three to more than 20 – we would have probably denied that possibility.”

In the 1960s the company put its first “store on wheels” into operation. The clothing and shoes are now sold on jobsites directly to industrial employees. The company operates 4 mobile units today and employees 15 full time employees. Bringing the clothes and shoes directly to the workplace proved to be inspirational and much of the company’s success is attributed to this decision.

(c) Image by http://www.stockxpert.com/browse_image/profile/BillyRuth3, www.sxc.hu/

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