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Viral marketing opportunities for t-shirt businesses

Wearing T-Shirts While Attending the Corporate Meeting

Put On Your T-Shirts and Do Some Yoga

Thursday 14th of May 2009 12:00:39 AM

In October 2009 you can visit the Hong Kong Convention and Exhibition Centre and find yourself in the midst of representatives from the Asian fashion and textile industries. Called the Interstoff Asia Essential Autumn, it provides a trading platform for a variety of textile and garment brands. One of the primary purposes of the event is to showcase the functional fabrics and eco-friendly textiles that are distinctive while being practical.

The event features many diferent kinds of fabrics and plenty of environmentally friendly clothing. There will be almost 200 exhibitors including both small and big retailers. There will be a variety of garments made from the various textiles in order to show the fabrics' usefulness and practial design. The exhibitors will including everyting from outdoor fabrics to ec-friendly tees.

The exhibitors who will take part in the fall show include Tawainese Everest Textile, Co. and the China based Mozartex Co. Ltd. The exhibit hall where the show will take place is located in Hong Kong. One of the reasons Hong Kong was chosen is because it accounts for up to 80 percent of the Asian textile exports. Exports include those from China, Vietnam, Cambodia and a host of other Asian countries.

The eco-textiles being displayed at the show will prove the level of sophistication that technology has created in fabrics. The show was created by Messe Frankfurt, a German based trade fair organiser. Despite the recession, the company has sales of 436 million euros in November 2008 alone. The Interstoff Asia Essential Autumn trade show gives both fashion and fabric designers a chance to show their advanced creations.

(c) Image by Yogee B, www.sxc.hu/