Fashion is cyclical. We all wish we had kept our skinny legged jeans and capris from years past when they suddenly became all the rage last season. This fall you may find yourself wishing your mom had held onto her sweater sets.The garment industry is hoping just the opposite! When sweaters hit the runways for the past spring season they caused a buzz and they hope to cause a buzz this fall too. While some retailers worried it would equal low sales figures as consumers dug out their old mix and match pieces they were soon proved wrong. This spring’s sweater sets were not your mother’s and fall sets won't be either.
The sweater sets on spring runways wowed retailers and fashion insiders. New construction, detailing, and color choice made this old standby something new and unique-a must have for the season.
Kay Tecci of NNI was at the spring shows and she was very excited about the new lines presented by many designers. “I am seeing a whole new take on this type of garment. I wore these things in college, but nothing like the ones I saw today. They are going to excite consumers – get them to buy,” Tecci stated in a post runway interview.
Sales figures proved proving Tecci’s prediction right. Many online and offline stores are reporting higher than expected sales of mix and match cotton separates including sweater sets and plain t-Shirts. They would like to repeat this performance in the fall.
What is so unique about the new sweater sets? Everything! The sweater sets are bold and bright. For the first time designers are mixing colors. For example, a vivid orange shell may be paired with a hot fuchsia sweater. Patterns are also mixed and matched and embellishments are liberally added.
It is hoped that sales will continue to rise throughout the coming seasons for these fashionable casual wear items. Can't wait to see what fall brings!
(c) Image by Jasmaine Mathews, www.sxc.hu/