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Ayers Rock Polo Shirts, Leisurewear UK, and Equestrian Sports

Thursday 09th of August 2007 02:39:23 AM

Ayers Rock Polo Shirts have enjoyed much success in recent years mostly due to their innovative idea to include a zipped pocket that can hold small items sewn onto the shirt. The Polo Shirts have been sold in many markets, and now Leisurewear UK, the company who distributes the shirts, plans to sponsor UK equestrian team Hobby Sport Horse, headed by equestrian competitor, Fiona Hobby.

“Hobby Sport Horse is one of many equestrian based businesses’s that have decided to make the tipped polo shirt part of their corporate identity since we started in this field in late 2006. Indeed such is the success we are now looking forward to launching and promoting other suitable articles of clothing into the equestrian arena over the coming months," said Alec Warlock of UK Leisurewear.

By breaking into new markets, the company hopes to increase awareness and sales of their shirts. Since equestrian sports require clothing that is comfortable, yet professional, the company hopes to make a name for itself within equestrian circles. “To underpin this success we are extremely proud to announce a sponsorship deal with Fiona Hobby, a professional 3-Day Eventer who competes at the highest level throughout the UK. Fiona and her back-up team are long standing supporters of Ayers Rock so when the opportunity arose to back Fiona with sponsorship; we positively leaped at the chance!” said Leisurewear UK in a statement.

(c)Krzysztof Ciapala, www.sxc.hu