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T-shirts with Texting Capabilities

Wednesday 06th of June 2007 02:10:56 AM

Reactee.com has recently introduced a new line of T-Shirts that include 'text back' capabilities that allow people to find out more about charitable causes, businesses, political candidates, and those who just want to express themselves. Once a person sends a text message to the keyword, an automated response created by the owner of the business or the wearer of the t-shirt is sent back. Messages can be updated at any time.

"Reactee is all about promoting your causes - whatever those causes might be. T-Shirts have always been about self expression and promotion. With Reactee our customers can make their T-Shirts truly engaging and dynamic by leveraging the power of the mobile phone and the Internet," said Reactee's CEO Ariel Poler.

Many charities and oranisations have begun using the T-Shirts to promote their causes and upcoming events. "Reactee shirts provide a fun and creative way of getting our supporters involved. We don't have a huge budget to spend on advertising or promotion. Reactee shirts help us spread the word about our upcoming performances. Reactee is also sharing the profits from the shirts with us, making this a true win-win initiative," said Alondra de la Parra, Artistic Director for the Philharmonic Orchestra of the Americas.

"Reactee shirts are a great tool for our members to promote their causes and raise funds" said Ginger Thomson, CEO of YouthNoise, the first youth-based social network for social change.

The T-Shirts, which are available in men's and women's styles, are made from environmentally safe ink and are offered in organic cotton and other colours.

(c)Helmut Gevert, www.sxc.hu

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