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While City executives squirm in the boardroom and have to be bailed out by the treasury, it’s the chavvy, lowly, hoodie and his chippy ladette girlfriend who might possess the superpower that saves retail spending.
Virtually everybody, except a few oil sheiks and barons, is watching their spending and counting their pennies and cents, spending has dropped like a stone down a well, in virtually every area … except one.
J D Sport, one of the retailer that dresses our teen generation has just reported a 54% RISE in their half-year pre-tax profits. Similar spending is expected to show in other teen havens like H&M and topshop, and across the sporting clothing chains generally.
It seems that 16-19 year olds know what they want: quality sportswear and casual clothing and are still willing to pay for it. Hurrah for the hoodie, whose front pocket might still be deep enough to save the high street from a recession!
Hoodie courtesy of JasonRogers
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