We recently emailed all customers who are opted in to our mailing list with the Google checkout promotion. At the same time we also advised customers of the change to mailing policy. The reason for this is that where an exceptional offer arises we believe it would be in our customers interest to notify them straight away. Some of these offers are extremely time sensitive. Take for example the Google checkout promotion which allowed all customers who signed up for a Google checkout account and then paid using this method. These customers were able to save £10 on orders over £30. The expected duration of the promotion was approximately 10 days on our site. Accordingly we felt it necessary to notify customers straight away.
We do not share our mailing list and you can opt out at any time.